Splicetoday

Pop Culture
Nov 06, 2026, 06:28AM

None of My Brands Are Owned by Anybody

A 1973 Richard Schickel interview with filmmaker Frank Capra vs. a 2019 Thrasher Magazine interview with rapper and entrepreneur Earl “E-40” Stevens.

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Frank Capra: Everything happened fast. People didn’t trust each other anymore.

Earl “E-40” Stevens: That’s why so many people is out of control nowadays.

Capra: They had various photographic centers throughout the West Coast and you rang doorbells and asked if anyone wanted their children photographed or anything else and collected a dollar.

Stevens: We let our feelings out through music on the microphone and painted pictures with our lyrics.

Capra: And the biggest hangup was the silence.

•••

Stevens: You sit back, observe the game, do your research—one thing leads to the other.

Capra: Other reviewers called it adequate.

Stevens: Thank God.

Capra: And somebody made the remark: “Only God can help that guy.”

Stevens: None of my brands are owned by anybody.

•••

Capra: Well, that took me from town to town, all over California, Nevada, Utah, Oregon, Arizona.

Stevens: This is what I always tell people—wherever you at, support the local rapper.

Capra: And he gets into the Senate and sees it work—how it works. You’ve got to trust your instincts, you’ve got to gamble, you’ve got to trust your hunches.

Stevens: Yellow Slurricane: OG Kush plus lumpia. When I answer the phone, I always use a different voice.

Capra: You were good for six weeks if you didn’t open your mouth.

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